Friday, March 17, 2006

Monitoring Your Vehicle's Performance

OnStar, the GM service that provides information services to GM vehicle owners, has introduced yet another services that enhances customer performance. It is called OnStar Vehicle Diagnostics. This service provides owners of GM vehicles a monthly email that contains a diagnostic report about their vehicle. The report assesses the engine, air bag, brakes, oil life, and mileage, and makes recommendations when these items should be checked and/or serviced.

This kind of service reflects the Vision component of the Coproduction Experience Model, and is a creative way of providing feedback to customers.