Goals, Habits, and Behaviors
An interesting piece on NPR morning edition today (1/2/12) on goals, environment, and behavior change. Key researchers interviewed are Jerome Jaffe, Lee Robins, Wendy Wood, and David T. Neal. Basically, while goals are a key driver of behaviors and behavior change, the performance environment plays a strong role in how behaviors are changed. If the environment in which the behavior or habit was learned/reinforced doesn't change, then it is likely the performance won't change either. Environment change can be as small has changing the hand you use to accomplish a task or as big as moving to a different country.
posted by Peter Honebein at 3:58 PM
1 Comments:
Thanks for starting to post again. I've been looking at the literature on how difficult it is to significantly improve the frequency of hand washing in hospitals (very) and the few successes reinforce your thoughts and the importance of environment and ISPI Human Performance Technology approach
P.S. proving I was not a robot was difficult,words were so fuzzy it took 5 tries
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